Adidas develops social-media sneakers

Adidas is coming out with the Social Media Shoe. Thanks to the help of customizer NASH Money, adidas has managed to inject a healthy dose of technology into a 2012 adidas Barricade tennis sneaker.  The Adidas Social Media Shoe will merge an Arduino unit, a LCD display, and LED lighting. The external LCD display will show off relevant information to the user, while personalized software will poll the Twitter API’s to share specific data on the shoe screen.

http://www.coolest-gadgets.com/20120811/adidas-social-media-shoe/

Leave a comment