Local organizers tried to break the Super Bowl record for attendance by exceeding 105,000, but ended up having to tell about 400 people that they’d paid for seats that weren’t there. Can you imagine arriving at the stadium and finding out that your seat doesn’t exist?
http://www.reuters.com/article/2011/02/06/us-nfl-superbowl-scene-idUSTRE71525620110206